The operating partner for scale and transformation.
We diagnose, rebuild, and run the systems behind revenue and execution until the P&L moves.
We work with companies where the stakes are real
When the business has to grow, run, and modernize at the same time
Pink Zebra is young. The track record behind it isn’t.
Before Pink Zebra, our partners ran the commercial and operating functions they now modernize for others, as COOs, CFOs, CROs, and corporate-venture leaders inside marketplaces, automotive, insurance, and manufacturing.
Victor Sanjuan
Partner. Operations, Finance, Corporate Ventures
- Director Strategy & Operations at SMG Swiss Marketplace Group: EBITDA improvement, IPO readiness, OKR deployment across the Automotive/Mobility BU.
- COO & CFO at CAR FOR YOU (AXA / TX Group JV): scaled the marketplace to acquisition by SMG, with full P&L ownership.
- Corporate Ventures at Zurich Insurance: built the D2C insurance portfolio and launched digital businesses across Europe.
Maurice Acker
Partner. Commercial, Sales, Operations
- Director Business Customers at SMG Swiss Marketplace Group: sub-P&L responsibility across AutoScout24 and MotoScout24; sales, analytics, customer service.
- Managing Director at FCA Fiat Chrysler: P&L ownership across owned dealers; digital marketing, CRM, multi-channel campaigns.
- Sales Director Switzerland at Citroën & DS / Groupe PSA: >10,000 units; KPI reporting, dealer coaching, regional market management.
Our senior partners lead every engagement, supported by a specialist delivery team of 80+ across strategy, marketing, engineering, and operations. The same senior team stays involved from week one through delivery.
Outcomes, not output.
A snapshot of the business results behind the work, from commercial performance to execution improvement.
Revenue up, churn down
A leading marketplace had traffic but weak conversion and retention. We redesigned key parts of the acquisition and conversion system and improved the operating cadence behind it.
+40%
Revenue uplift
-60%
Churn
+74%
Acquisition channel performance
Faster growth, lower cost to execute
An underperforming commercial channel was restructured into a measurable demand engine with stronger economics and better operating visibility.
3x
Reach
-80%
Cost efficiency improvement
16x
Engagement growth
Diagnose, build, run
We modernize the commercial and operating parts of the business. Then we help you run them until they perform reliably.
One team. End to end. Built for outcomes.
Diagnose & Design
In two weeks, we pressure-test the business end to end: operating model, processes, technology, and execution. You get a prioritized backlog linked to business impact, a build plan, and an operating budget. A clear starting point, not a theoretical exercise.
Build & Integrate
We translate the diagnosis into working systems. That means redesigning workflows, improving processes, modernizing the stack, and implementing changes with the same team that shaped the plan. The result is faster execution and stronger alignment between decisions and delivery.
Run & Embed
For selected workflows, we stay involved until the system performs consistently and the capability is fully embedded in your team. We bring operating cadence, performance visibility, and hands-on execution, then step out when it runs reliably without us.
The work isn’t done when the plan is presented.
Pink Zebra combines strategy, implementation, and managed execution in one model. The people shaping the plan are also accountable for making it work in practice.
We run it, not just recommend it
Our work is not done when a plan is presented. It is done when the system performs and the numbers move.
One team, from diagnosis to delivery
The same senior-led team diagnoses, builds, and runs the work. That creates faster decisions, cleaner implementation, and clearer accountability throughout.
Senior capability, deployed immediately
Building this capability in-house takes time most companies do not have. We bring the operators, specialists, and delivery model from day one, with continuity from diagnosis through execution.
Built for businesses at a pivotal moment
The model fits leadership teams that cannot afford another disconnected strategy phase. They need operating leverage, commercial clarity, and execution momentum at the same time.
Scale-ups hitting complexity
Rapid growth has outpaced the systems behind it. The next stage needs different rigor.
Companies modernizing execution
Legacy processes, disconnected tools, inconsistent delivery. Time for hands-on execution, not another planning cycle.
PE-backed or post-transaction
Inside the value-creation window, with a board expecting visible impact on EBITDA within 12–24 months.
Mid-market under dual pressure
Revenue and efficiency have to improve at the same time, with no room to sequence one after the other.
Technology is how we deliver. Not what we sell.
We use AI and modern tooling to help clients move faster from diagnosis to implementation to reliable operation. Technology is part of our delivery model, not the product we sell.
Faster diagnosis
AI helps us ingest data, detect patterns, and surface commercial, operating, and technology issues quickly. The work starts from a clearer view of where value is being lost.
Faster build
We use modern tooling to accelerate integrations, automation, content workflows, and operational execution. That compresses timelines and gets improvements live sooner.
Real engineering depth
Our engineering partner has shipped production systems for banks, airlines, and streaming platforms. We bring that depth in for complex builds.
Agents in production
We build AI agents into the parts of the business where they move the numbers: customer operations, sales, reporting, back-office automation. Production-grade, not proofs of concept.
Talk to the partners
A short note on the situation is enough. A partner replies directly.